Alright! Let’s draft Episode 1 of the blog post series and podcast script based on the theme: “Explaining the Vision & Ideating to Stand Up a Podcast Business.”
Blog Post for Episode 1
Title:
“Episode 1: The Vision Behind Building a Podcast Business From Scratch”
Introduction:
Starting a podcast is easy—building a sustainable podcast business is not. In this episode, we’ll take you behind the curtain as we ideate and strategize to turn our passion project into a fully functional business. This is the first step in our journey to achieve our SMART goal:
• 50,000 YouTube subscribers,
• 5,000 Instagram followers,
• all within 90 days,
• on a budget of less than $5,000.
This blog post accompanies the first episode of The Wes and Jay Podcast, where we discuss the vision behind this ambitious project and the resources we’ll need to get started.
Episode Highlights
1. Explaining the Vision
• Why start a podcast?
• Jay’s desire to transition from a W2 job to full entrepreneurship.
• Wes’s journey as a small business owner and broadcaster.
• The synergy between their unique backgrounds.
2. The SMART Goal
• 50,000 YouTube subscribers in 90 days.
• 5,000 Instagram followers.
• Budget of less than $5,000.
3. The Bigger Picture
• This isn’t just about a podcast—it’s about building a business model.
• Transparency and value-sharing: Every success and failure will be documented.
• Using this podcast to inspire other entrepreneurs to take action.
Episode 1 Script
Title:
“Explaining the Vision & Ideating a Podcast Business”
Opening Segment (2-3 minutes):
Jay:
“Welcome to the first official episode of The Wes and Jay Podcast, where we cut through the noise and dive into the real process of building a business.
This podcast is more than just conversations—it’s an experiment. Wes and I are setting out to build a podcast business from scratch, and we’re taking you along for the ride.
Today, we’ll talk about our vision, the SMART goal we’ve set, and the very first steps you need to take when starting a business. Wes, let’s jump in!”
Wes:
“Absolutely, Jay. What we’re doing here is different. It’s not just about talking into a mic. We’re treating this like a real business project, with clear goals and actionable steps. Let’s start with the why.”
Segment 1: Explaining the Vision (5-7 minutes)
Jay:
“The vision for this podcast came out of my own journey. Years ago, I was balancing a W2 job and entrepreneurship, always dreaming of a time when I could go all-in on my own ventures. But there were so many barriers—money, time, fear of failure.
Fast forward to a few weeks ago, Wes stopped by one of my short-term rentals during a road trip, and we got to talking. I shared my dream of starting a podcast, and Wes, with his broadcasting experience, jumped in with ideas.
This podcast is about more than just us—it’s about helping others who are in that same spot: people who want to create something but don’t know where to start.”
Wes:
“And for me, it was an opportunity to take my experience as a business owner and apply it in a new way. What’s unique about us, Jay, is that we come from completely different worlds, but we share the same entrepreneurial spirit.”
Segment 2: Setting the SMART Goal (5-7 minutes)
Jay:
“Alright, let’s talk goals. Wes, when we were brainstorming, we decided to treat this podcast like a startup. That means we needed a clear goal. Here’s what we came up with:
• 50,000 YouTube subscribers.
• 5,000 Instagram followers.
• 90 days.
• And we’re doing it all with a budget of less than $5,000.
Why these numbers? Because they’re ambitious but achievable with the right strategy. And we want to show people that it’s possible to build something amazing without a huge budget.”
Wes:
“And it’s about accountability. If we don’t hit these goals, we’ll share why. If we do, we’ll show you how. This isn’t just about us—it’s about creating a roadmap for others to follow.”
Segment 3: Resources Needed (5-7 minutes)
Jay:
“Let’s break down the resources we’ll need to get started:
1. Equipment:
• Microphones, cameras, lighting (we’re starting simple and upgrading as needed).
2. Platform Tools:
• YouTube for video, Instagram for social engagement, and WordPress for blogging.
3. Content Strategy:
• Weekly episodes, behind-the-scenes blogs, and social media snippets to build momentum.
4. Budget Management:
• Allocating our $5,000 budget wisely—prioritizing tools that add value.”
Wes:
“And let’s not forget time. Jay, you’re running businesses in Brazil, I’m managing things here in Wisconsin, and we’re doing this on the side. Time management will be a huge factor.”
Closing Segment (2-3 minutes):
Jay:
“Thanks for joining us on this first step of the journey. In the next episode, we’ll dive into the nitty-gritty of creating a business plan for the podcast.
We’re going to treat this like a real business, and we want you to follow along—not just to watch but to learn and grow with us.”
Wes:
“Thanks, everyone. Subscribe to the podcast, follow us on social media, and let us know—what’s your vision? What’s stopping you from starting? Let’s figure it out together.”
Resources for This Post
• Featured Image: Use the podcast logo.
• Call to Action: Add links to subscribe on YouTube, follow on Instagram, and read the blog.
• Content Tags: Tag this post with “Podcast,” “Episode 1,” and “Entrepreneurship.”