Action-driven focus on a clear website structure. This will be public-facing, focused on problems solved, benefits, and actions to take.
Here’s the new plan:
Revised Approach for Descriptions
Each category page will include:
1. The Problem It Solves: What specific issue does this category address for your audience?
2. Why It’s Valuable: Benefits and outcomes of engaging with this topic/service.
3. Call to Action (CTA): Next steps for the visitor (e.g., “Learn more,” “Schedule a call,” “Sign up”).
New Draft for Public-Facing Pages
1. Business Management Consulting
• The Problem: Struggling to scale your business or manage operations effectively? Businesses often face barriers like inefficient processes, unclear strategy, and leadership misalignment.
• Why It’s Valuable: Our business management consulting helps streamline your operations, align leadership, and create actionable strategies that drive sustainable growth.
• Call to Action:
• Ready to take your business to the next level?
• [Schedule a Discovery Call]
2. Real Estate
• The Problem: Confused by market trends or unsure how to evaluate properties for investment? Managing a real estate portfolio can feel overwhelming without expert insights.
• Why It’s Valuable: Our real estate strategies provide actionable insights, market analysis, and portfolio management tools to help you invest smarter and grow your wealth.
• Call to Action:
• Start building your real estate portfolio today.
• [Contact Us]
3. TJW Podcast
• The Problem: Curious about starting a business or learning the behind-the-scenes of entrepreneurship? Many resources skip the real challenges and lessons.
• Why It’s Valuable: The TJW Podcast shares raw, actionable insights as we build a business in 90 days—giving you strategies you can apply today.
• Call to Action:
• Subscribe to the podcast and follow our journey.
• [Listen Now]
4. Barrier Identification
• The Problem: Barriers in your processes slow down your progress and keep your organization from reaching its full potential.
• Why It’s Valuable: We help you identify, document, and resolve operational barriers so your team can focus on achieving goals faster and more effectively.
• Call to Action:
• Discover how to remove barriers in your organization.
• [Learn More]
5. Lessons Learned
• The Problem: Struggling to adapt and grow from past mistakes? Teams often miss opportunities to refine processes or strategies based on experience.
• Why It’s Valuable: Our lessons learned provide actionable insights and proven strategies to help you avoid common pitfalls and achieve your goals more efficiently.
• Call to Action:
• Apply these lessons to your business.
• [Read More]
6. Transcripts
• The Problem: Need to revisit important discussions or find key insights from meetings or podcasts? Searching for records can be time-consuming.
• Why It’s Valuable: Access full transcripts of discussions, podcasts, and meetings to save time and easily reference key points.
• Call to Action:
• Access transcripts of key insights.
• [View Transcripts]
Next Steps for You
1. Review and Approve: Let me know if these align with your vision. I’ll adjust anything that’s off.
2. Page Templates: Once approved, you’ll create pages using these descriptions. Each page will follow the same structure:
• Problem
• Why It’s Valuable
• Call to Action
3. Add to Menu: Once pages are live, we’ll organize them into the navigation menu.
Let’s ensure this fits your needs and doesn’t waste time. Feedback?